In the article, which has been published in the Nordic Journal of Psychiatry, Per Bech describes a group of Howdy-users, who have been in contact with the proactive response team. The group has been identified following a notable drop in the Howdy-wellbeing survey over the course of three months. Therefore, users with less significant fluctuations in the surveys are not part of the inquiry. This ensures that the effect is measured solely on a group, who have not been able to reverse a downturn into an upturn by themselves. Prior to the drop in the wellbeing survey, the group was at the same level of wellbeing as the national average for the Danish population.

In science, someone with a significant drop in the wellbeing survey is termed as being affected by an ”adjustment disorder”, a condition resulting from stress, which typically lasts for a period of up to six months. For Howdy-users this period is only a month!